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IS YOUR BRAND FUTURE‑READY?

Bedrock
Six Strategic
Transformation

Image by Jimmy Nguyen

Bedrock, the Foundation for Lasting Brand Success.

San Francisco-rooted since '92, best strategic brand consultancy in Indonesia. Trusted by renowned Indonesian brands for innovative, sustainable, and enduring brand transformations.

Consolidating Siloam International Hospital diverse portfolio archetypes into a single, unified brand.

Rebranding Siloam

Strategic brand architecture restructuring of Indonesia Financial Group for cohesive growth.

Unifying IFG Portfolio

Sharpening Commercial‑Furnishings Strategy — brand‑driven positioning, clear product value, winning GTM.

Rebranding Vinoti

Rebranding Bank Jakarta as Jakarta Provincial Government’s flagship bank.

Banking for Jakarta.

branding blu by bcadigital

Creating A New Breed of BCA Digital Banking

Born to be Blu.

Bedrock Siminvest gradient background

Investing made simple.

Redefining Siminvest 's Brand DNA 

Bedrock Asia rebranded Siminvest Online Investment

Bold. Fresh. Now. Sleek brand refresh to attract Gen‑Z with stylish in‑store and digital flair.

Rebranding Xeight 

Furnishing. Rebranded.

Realigning VIVERE GROUP' Brand Positioning.

Syariah. Reinvented.

Creating Nanobank Syariah: Sinarmas Financial Services' Islamic Financial Innovator

Regenic Stem Cell Background

Cell Therapy. Redefined.

Rebranding Regenic: Kalbe' cutting-edge cell-based therapies

Regenic Rebrand Identity

Onda's Brand and Omni-channel communication strategy realigned.

Sanitaryware. Realigned.

Onda Brand Identity Logo

Shaping Perhutani's Eco-tourism and hospitality Subholding.

Eco-Tourism. Refreshed.

Brand Agency rebrands of Econique Eco Tourism by Perhutani Group, developed by Bedrock Asi
Showcase

Legacy Brand. Realigned

Realigning Bank BCA Brand Strategy and Communication

Mandiri Bank brand with stylish wavy blue and yellow background

Rebranding Bank Mandiri Retail Banking and Marketing Communication.

Retail Banking. Reimagined.

Bank Mandiri logo rebrand by Bedrock Asia Brand Consultants Jakarta, Indonesia
Perhutani tropical jati forest oversee the sky.jpg

Sustainability. Delivered.

Creating a Purpose-Driven Perum Perhutani Brand.

Brand Agency rebrands of Perum Perhutani identity by Bedrock Asia Brand Consultant Jakarta
Rebrand Bank BNI Marketing Communication

Realigning Bank BNI Brand Strategy and Marketing Communication.

Communication. Realigned.

Rebranding Megasetia Specialty Ingredients.

Partnership. Reshaped.

New Megasetia logo white by bedrock asia brand consultant jakarta
a photography of cashew nut with splash of plant-based milk

Developing a new plant-based milk brand, Arummi.

Nature. Refined.

Bedrock Asia developed the new plant-based milk, Arummi.
Cotto Espresso Branded Coffee Cups

Rebranding Cotto Espresso Stores.

Adelaide's Coffee. Refreshed.

luxury hotel room door interior branding hotel of batiqa hotels

Indonesia's Hospitality. Created.

Creating A New Batiqa Hotels' Brand.

Batiqa Hotels logo on white by bedrock asia brand consultant in Jakarta

Reach out. Get results from our senior brand consultants

bedrockasia

San Francisco-rooted since '92, next-gen branding agency Jakarta based. Trusted by top Indonesian brands for innovative, sustainable and lasting brand transformations.

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